Voxel is the name given to a fictive fab Lab company set up in the cities of Japan and the United States.
The aim of this design project is to advertise the launch of this lab, by creating a 3D poster campaign, installed in each host city. Nowadays, where posters in the street are being replaced more and more by the digital screen, I wanted to give a new lease of life to traditional poster design by exploring new creative possibilities; pushing the visual boundaries of what digital design cannot yet offer.
Contact: Louis Mallart